, PhD Researcher in Tourism, University of Algarve, Portugal; Assistant Professor, College of Tourism and Hospitality Management, IUBAT ‒ International University of Business Agriculture and Technology, Dhaka, Bangladesh
, MBA Student, Department of Marketing, Comilla University, Comilla, Bangladesh
Information and Communications Technologies (ICT) has extensively altered the role of each player in the value-creation process on the tourism and hospitality market. Evidence designates that an effective application of information technology has turned out critical for the attractiveness and prosperity of tourism enterprises, since it has persuaded their ability to distinguish their offerings, as well as their manufacture and transport costs. The theory of ICT and its application has become so important for the Tourism and Hospitality Industries. Businesses are being encouraged to adopt the modern technologies and reap the benefits available from such developments. Tourism and Hospitality has had a developing history of ICT implementation, benefiting from advances in networks and the global reach of such connections.
This paper is to analyse the strategic and operational implementation of ICT and the establishment of eTourism as a field in Tourism and Hospitality alongside the effect of ICT application on the Tourism and Hospitality Industries in London. Using different kinds of literatures from research papers, articles, books this study highlights and scrutinises the significance of ICT and how these actions contribute towards Tourism and Hospitality sector. Tourism and Hospitality industries should be commended for its use of ICT and adoption of modern technologies such as social networks for engaging with customers. The application of ICT has been cleverly managed and implemented with very minimal cost, requiring little technical resource from the staff. This paper aims to create consciousness among the academicians, researchers, politicians, tourism businesses and government authorities the effectiveness of ICT application on the tourism and hospitality Industries in London. The paper is constrained in inside London and the consequence is attained based on the past studies. The investigation is entirely prepared based on literature in London. The study is conducted in ICT application only as independent variable. Therefore, there may be some other variables which may influence on tourism and hospitality industries in London.
Keywords: GDS, ICT, Internet marketing, SEO, tourism development, tourism and hospitality Industries.
JEL Classification: D8, Z32, Z39.
Cite as: Khan, M. Y. H., Hossain, A. (2018). The Effect Of Ict Application On The Tourism And Hospitality Industries In London. SocioEconomic Challenges, 4(2), 60-68. DOI: http://doi.org/10.21272/sec.2(4).60-68.2018
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